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Digital Inclusion: The Integration of Next-Generation RTM Capabilities (Part 2: Implementing the Route-to-Market strategy) Marketing

Digital Inclusion: The Integration of Next-Generation RTM Capabilities (Part 2: Implementing the Route-to-Market strategy)

Marketingbrains.bd June 10, 2024

Part 2 explains the secret to seamless business growth is implementing a next…

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Digital Inclusion: The Integration of Next-Generation RTM Capabilities (Part 1: Consumer perception for using different touchpoints during product purchase) Marketing

Digital Inclusion: The Integration of Next-Generation RTM Capabilities (Part 1: Consumer perception for using different touchpoints during product purchase)

Marketingbrains.bd June 09, 2024

Part 1: A sample Survey: Consumer perception for using different Points of Purc…

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The reasons behind the evolution of the Ps of Marketing Mix over time: Adapting a 10P strategy to a dynamic business environment. Marketing

The reasons behind the evolution of the Ps of Marketing Mix over time: Adapting a 10P strategy to a dynamic business environment.

Marketingbrains.bd June 05, 2024

Within the field of marketing, the traditional 4 Ps—Product, Price, Place, and …

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Identifying Customer Touchpoints: Essential to delivering a customized customer experience Marketing

Identifying Customer Touchpoints: Essential to delivering a customized customer experience

Marketingbrains.bd May 28, 2024

In today's experience-driven market, people want more than just a good prod…

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Determining the Optimal Combination of ATL, BTL, and Digital Activities: A Performance Metrics-Based Approach Marketing

Determining the Optimal Combination of ATL, BTL, and Digital Activities: A Performance Metrics-Based Approach

Marketingbrains.bd May 27, 2024

Achieving the best outcomes in today's complex marketing environment requ…

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